THE NEW 'SHARE THE LOVE' FILTER FROM COCCINELLE
Valentine's Day will be a little different this year: more than ever it will be a day for giving and receiving love.
At Coccinelle, we want to play our part with a filter offering a sweet and spontaneous way to say «I love you» to our nearest and dearest.
Sometimes, to feel loved, all we need is a little encouragement, and there's nothing better than saying this simple phrase.
Not just to our partners, but to all the people near and far to whom perhaps we don't say it often enough.
A campaign inviting you to make the simplest but most important gesture in the world.
It all takes place on the @CoccinelleOfficial Instagram profile, thanks to a filter that triggers a real chain reaction.
How does it work? Easy: just go on the profile and select the filter (in bio) and with a single click follower of the Coccinelle Community will see five categories of people to send a special message to, with every phase coupled with five different visual effects.
By tagging another person and sharing your stories, you set off a chain reaction of emotions on hashtag #CoccinelleShareTheLove.
Because love is everywhere, invincible, unstoppable: let's spread it around!